By Staff Reporter
New Delhi: SpiceMix, founded by finance professional turned social entrepreneur Gaurav Thakar, is redefining the way Indian spices reach global kitchens. By directly connecting tribal farmers with consumers worldwide, the brand ensures fair trade, sustainability, and authentic flavors in every product.
Born From a Crisis
During India’s first COVID-19 lockdown in 2020, tribal farmers in Gujarat and Maharashtra lost access to daily markets, putting their livelihoods at risk.
“These communities have preserved India’s agricultural traditions for generations, yet they were invisible to modern commerce,” says Gaurav. Together with his wife, Priti Thakar, he launched SpiceMix, a digital bridge that empowers farmers and brings premium Indian spices to kitchens across the globe.
A Model Rooted in Fairness
SpiceMix sources spices and herbs directly from tribal farmers, ensuring fair prices and recognition for their work. Combining traditional knowledge with modern business strategies, the company has built a transparent, sustainable, and inclusive supply chain.
The brand offers over 20 premium spice powders and 30+ herbs, including turmeric, coriander, and chilli. Certified with FSSAI, ISO 9001:2015, Udyam Aadhaar, and an import license, SpiceMix is now available on www.spicemix.in and Amazon India.
Leading with Purpose
With more than 20 years of experience in finance and change management, Gaurav Thakar now channels his expertise into creating a socially responsible business that uplifts farmers while delivering premium products globally.
Sustainability at Its Core
Eco-friendly packaging, support for organic farming, and responsible sourcing define SpiceMix. Each product reflects purity, empowerment, and respect for the environment.
The Road Ahead
SpiceMix is preparing to expand into European markets and plans a forthcoming IPO in India. Gaurav’s vision positions the brand as a global symbol of India’s agricultural heritage and social entrepreneurship.
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